Photography + Keywording + Graphic Artist = Stock Photography

Hi there!

I thought I would take a couple of minutes to talk about Stock Photography and why I love it!  When you sit at your computer and read the latest news on yahoo or other online sites, there’s almost always a photo for the article you are reading.  If the story is about debt, maybe the photo is a stack of dollar bills, or a stack of papers that look like overdue bills.  Chances are very good that you are looking at a stock photo, chosen from millions of photos available online through different agencies.  Every agency has different requirements for contributors, but in general, the photo has to be technically correct (proper lighting, “copy space” for copy to be added if needed, in focus, correct white balance, no harsh shadows, etc) and it needs to be able to sell an idea, a product or a service.  (Or it could be an abstract background)

Let’s take a look at a couple of examples:

1304BlogThis is a close up (macro) shot of some brightly colored leaves that I took in the fall.  Although someone might want this as fine art to place above their orange sofa, it really doesn’t sell an idea, a service or a product….Also, since it’s not in focus 100%, it probably wouldn’t be desirable as a stock photo.

Here’s another one:

1304Blog-2This is a photo of my little guy playing with water in the pool.  It was taken at a very fast shutter speed, to freeze the movement of the water.  I believe that patterns like this are what he sees when he splashes and plays!  The water is beautiful, but it also feels “alive” in this photo…

I submitted this photo to one of my stock agencies, and it was rejected. You become very good at accepting rejection when you first start submitting for different agencies!  I think the process keeps you humble!

Here are a couple others, that are currently for sale at http://www.shutterstock.com/g/wallybird

1304Blog-4 1304Blog-3My friends weren’t crazy about the first one.  It’s a self portrait (selfie) taken right after a big ice storm here in Memphis.  There was a thick layer of ice on everything, including my car.  I set up my tripod and camera and took some shots looking through the glass.  Although it may appear as though the photo is out of focus, it is, in reality, in perfect focus through the thick ice.  Keywording is everything in stock.  It’s how your potential customer finds you.  This photo reminded me of people with alzheimer’s and dementia.  It’s as though they are there, but there is a thickness or fog around them that you have to get through!  The title is “Hope through the Winter”.  It’s selling very well!  Other keywords for that image would be depression, health, mental, medication, therapy, therapist, etc.

The last one is a close up of hens at our local community garden and farm park.  It’s in focus, no harsh shadows, there’s copy space, and backyard suburban farming is making a comeback!  I noticed a chicken coop for sale in my catalog for Williams Sonoma!!!  If you need more information about how to get started in stock, look into some of these:

shutterstock, bigstock, fotolia, dreamstime, and istock

Even if you decide it’s not for you, there are some wonderful tutorials on these different sites (for photographers) that will help you improve your work!  My favorite right now is shutterstock.  They market to many different countries, so even if something isn’t big in the USA right now, you have a global community of buyers that have a chance of finding you through your keywords!

That’s it for now.  Enjoy your week!

 

 

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